CataDisc Launches CataParts
CataDisc, a known provider of interactive and multimedia digital catalogs, has decided to offer its services to the aftermarket industry with their newly released industry solution software aptly called CataParts.
The minds behind CataDisc proudly asserts that the CataParts catalog can offer its targeted clientele, namely the vehicles and auto parts manufacturers and distributors, an opportunity to considerably increase their aftermarket business and enhance consumer loyalty. This is due to the fact that said catalog is working on a very detail-oriented interface, what with top features like the search engine, images of zoomable parts, instruction manuals, part specifications, and even an audio and video capability.
Moreover, said to be another great attribute of CataParts is its user-friendly nature that is formidably built on the foundation of CataDisc superior technology. There is a clever interactive list of auto parts that allows consumers to find and pinpoint the product they are interested in. What’s even more amazing is its great bonus feature of automotive diagrams that can explode into specific parts in order to demonstrate a clearer picture of said parts to the consumers. Ordering is also made easier with a couple of clicks from the customer: one click on the part to enter it to the shopping cart, and another click to order the part or inquire for a quotation to the parts distributor or manufacturer.
When interviewed for this latest technological product, CataDisc President Tony Higgins has this to say: “Imagine putting all the necessary documentation for a piece of industrial equipment or a vehicle in one place that is totally searchable and shoppable and providing it to a customer when they purchase a piece of equipment. We’ve seen some companies that provide their customers with a duffle bag of ‘books’ weighing 20 pounds with the specs, drawings, operating instructions and parts lists when they purchase a vehicle. CataParts can hold all of this information on a CD or a flash memory drive. This not only saves the manufacturer the cost of printing that 20 pounds of data, but it makes operating and servicing the vehicle so much easier for the buyer.”
“It’s a win-win for buyer and seller in terms of cost effectiveness, ease of use and productivity.”
Below is the partial Press Release of CataDisc as it discusses further the merit of CataParts technology:
CataParts also incorporates CataDisc’s technology which provides 100% security for the buyer. All the information including the parts catalog, pricing and shopping cart* are embedded on the CD. The customer doesn’t even need an Internet connection to use CataParts thereby providing total protection from privacy intrusion by “cookies”. When the customer is ready to place an order, they can connect to the Internet with “one click”* and send the order encrypted for security or print the order with all personal data encrypted and encoded in a 2D bar code for faxing or mailing. The information is decrypted only when received by the vendor.
CataParts catalogs are built using the manufacturer’s existing creative content from either their paper catalog or website, thereby leveraging monies already spent. Unlike other companies that sell CD catalog creation software to manufacturers who develop their own catalogs, CataDisc handles the entire catalog development and production, and can provide a turnkey solution including performing order fulfillment services. This can be a tremendous resource for those manufacturers without the in-house capability of developing their catalog.